The Cost of Poor Delivery | Retail Shopper Insights

New Consumer Research Reveals Delivery is Critical to Customer Retention

It’s no surprise that retaining customers and growing loyalty is becoming more difficult. Your customers are forming impressions about your brand throughout the purchase experience and these impressions are reaffirmed or destroyed by the experience they receive through the delivery experience. According to our retail shopper insights, 70% of shoppers are unlikely to return after a poor experience. The world’s largest retailers are turning to customer delivery for their next competitive advantage. So, where to start?