Experts are projecting eCommerce sales to account for 18.9% of total 2021 holiday sales this year, up from 17.5% in 2020*. With surging eCommerce demand and limited shipping capacity, how are brands remaining competitive in round two of a pandemic peak season?
In this video you’ll learn:
- Shoppers’ #1 concern and what brands can do to mitigate risk to get ahead of issues
- What 98% of shoppers expect brands to do if there’s a delivery exception
- The emerging shopping trends that require effective supply chain strategies
Get the Companion Research Report
Convey surveyed over 1,300 U.S. consumers to uncover expectations of and plans for holiday shopping in 2021. The results are clear: this year’s shoppers feel the lasting impact of COVID-19 on the supply chain.