Please ensure Javascript is enabled for purposes of website accessibility Supply Chain Struggles Go Mainstream: What Brands Need to Know About 2021 Holiday Shopping

Convey surveyed over 1,300 U.S. consumers to uncover expectations of and plans for holiday shopping in 2021. The results make it clear: this year’s shoppers feel the lasting impact of COVID-19 on the supply chain. 

Outside of incorporating shopping habits like buy online, pick up in store or same-day shipping into their routines, consumers have high expectations for retailers. Delays are expected, but offering real-time visibility and proactive communication when slowdowns occur can deliver loyalty alongside gifts under the tree.