We all know that COVID-19 has completely up-ended the retail landscape, shuttering physical locations and causing eCommerce to skyrocket. But in a world when consumer expectations continue to grow around ‘fast and free delivery,’ will shoppers be more forgiving now that everyone is navigating in a world full of unknowns?
In order to find the answer, we surveyed 1,000 shoppers to discover how COVID-19 has changed their post-purchase preferences, and which factors would make them continue to convert during this uncertain time.
Read the research to learn:
- Which factor will drive 75% of shoppers to press the ‘buy’ button
- How 68% of shoppers want retailers to communicate with them
- Why 70% of consumers will stop shopping with a retailer altogether